RCN OFFERS WWE 24/7 FOR HISPANIC MARKETPLACE
  • 09/05/2006 (10:11:03 pm)
  • Press Release

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Press ReleaseSource: RCN Corporation

RCN Raises the Bar for Hispanic Marketplace with Roll-Out of Comprehensive Offering Featuring Unique Themed A La Carte Cable TV Programming
Tuesday September 5, 3:13 pm ET

MiVision Propels Customer Choice Forward

HERNDON, Va.--(BUSINESS WIRE)--Sept. 5, 2006--RCN Corporation (NASDAQ: RCNI - News), a leading provider of triple play cable, high-speed internet and phone services, announced today that it has unveiled and rolled out its industry-leading Hispanic offering including content-rich programming, customizable packaging options and comprehensive services in Boston, Chicago, New York, Eastern Pennsylvania and Washington, D.C.

The new Hispanic offering features MiVision, or "my vision", that includes more than 30 of todays leading Spanish-language channels. MiVision offers the unique opportunity to choose from specific themed packages of Hispanic content. Customers can select all of MiVision's programming or choose one or more of the following four smaller subject-oriented programming packages:

Paquete de Variedades (http://www.rcn.com/cabletv/mivision/en/variedad.php), or "variety package", provides a varied collection of leading programming content. It includes 15 channels filled with movies, art, music, daytime dramas and news.

Paquete de Paises (http://www.rcn.com/cabletv/mivision/en/paises.php), or "countries package", provides a connection to a customer's homeland as well as the rest of the Latin world. It includes 6 leading channels broadcasted from different Latin countries.

Paquete para Ninos (http://www.rcn.com/cabletv/mivision/en/ninos.php), or "kids package", provides content for families with children. It includes 5 channels of fun, exciting and educational shows suitable for children of all ages.

Paquete de Deportes (http://www.rcn.com/cabletv/mivision/en/sports.php), or "sports package", provides the best in sports action. It includes 4 channels from recognized leaders in sports programming.

Source: RCN Corporation

· RCN's MiVision tier of Unique Hispanic Cable TV programming (Photo: Business Wire).  View Multimedia Gallery

     
 
In addition to its innovative packaging options, MiVision includes 13 new networks previously unavailable to RCN customers, which contributes to RCN's doubling of Spanish language content now available. With more than 36 different Spanish language channels and VOD, RCN is a leader in several programming categories including kids, sports, music and country-specific content.

"We've exceeded the amount and quality of content offered by the competition within RCN's markets by offering a more robust and richer offering that includes Spanish language VOD, internet and phone services," said David Parsons, Director of Video Programming. "In addition, our new MiVision tier, including a la carte themed programming packages, gives our customers something else they've been asking for - more choice. We're pleased to be the first provider to bring all of these important elements together for the Hispanic consumer."

"RCN is making the right moves to serve the market," said Arturo Delgado, Chairman of SUR Corporation. "Now RCN customers will have access to the top rated programming from every Spanish-speaking country in the world."

The comprehensive Hispanic offering also includes programming and hours of Spanish-language Video on Demand (VOD) content such as WWE 24/7 en Espanol that are only available through RCN in certain markets, as well as bundling opportunities with international and domestic phone services.

Peter Clifford, Senior Vice President of WWE Affiliate Sales and Marketing, said, "We are thrilled that RCN will provide our newest transactional product in their markets. WWE 24/7 en Espanol will become a favorite among millions of Hispanic television viewers. Our Hispanic fans are going to go wild over the unique content we will provide On Demand through MiVision."

RCN's customers can see the MiVision channel line-up, as well as related pricing and promotions, on RCN's redesigned Spanish language website at http://www.rcn.com/cabletv/mivision/en; information in English is also available at http://www.rcn.com/cabletv/mivision/es.

About RCN

RCN Corporation, http://www.rcn.com, is one of the largest facilities-based competitive providers of bundled cable, high-speed internet and phone services delivered over its own fiber-optic local network to residential customers in the most densely populated markets in the U.S. RCN Business Solutions is a growing business that also provides bulk video, high-capacity and voice services to business customers. RCN provides service in the Boston, New York, Eastern Pennsylvania, Washington, D.C., Chicago, San Francisco and Los Angeles metropolitan markets. (RCNI-G)

I was actually thinking of switching from Time Warner Cable to RCN which is now offered in our area in Queens.  And they are much cheaper than TWC..

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